OSET bikes have taken the trials world by storm this year, thanks to the help of Peekaboo Communications. The six rounds of the inaugural OSET Cup, along with a showcase at the World Championship round at Brimham Rocks, North Yorkshire, grew into an animal beyond any of our imaginations. The demand has been sensational! The OSET Cup has attracted riders …
How to help Japan
Like everyone else, the Peekaboo team has been dumbfounded and horrified in equal measure at the terrible tragedy in Japan. We so desperately want to help those poor people – like being able to some how take them from their shattered lives, bring them to our homes, give them a comfy bed, some warm food and a quiet place to …
Peekaboo client wins free radio advertising campaign
Entering our clients into awards is something we do A LOT. And every award our clients win makes us very happy and do little victory dances in the office, because we know the value that they bring. Some clients win product awards which help drive sales. Others win business awards which add to their corporate credibility. While others win personal …
A month in stats
I’ve been quiet on the Peeakboo blog recently. And here’s why. September saw the Peekaboo team: write 12 press releases write 8 articles write 5 client blog posts tweet well over 200 tweets (lost count!) devise 1 social media plan write 1 marketing plan enter 2 business awards achieve 3 finalist positions in awards for clients Phew! And in the 7 days …
Life is too short to commute
Before I set up Peekaboo, I used to work in a big PR company in London. Every day I travelled for an hour each way – that’s 2 hours a day, 10 hours a week or 40 hours a month travelling. 40 hours a month is equivalent to a full time job. I hated it. And once I had children, it became …
Clean kids at Glastonbury and making a splash
I’ve never been to Glastonbury, either with or without children. To be honest, going without children doesn’t hold a massive amount of appeal. Mud, tents, loud music – not really my thing (good grief I sound old). Going with children seems like hell on earth. But apparently loads of parents do exactly that and love every minute. And I recently discovered …
Tips on holding a launch event
o you’ve got a new business or product and you want to hold an event to tell the press all about it. Here’s the thing. Events are hard work, cost a lot and getting press along to them is very, very difficult. Journalists are time pressed and short staffed, so getting out of the office is difficult for them. Even …
I love it when a plan comes together
Tots to Travel run by Wendy Shand was Peekaboo’s second client through the door. We’ve now been working together since 2006 and I’m just as passionate about her business today as I was on day one. It’s not hard to be really – it is an absolutely fab business that Wendy has done amazing things with. Our communications objective for this …
Getting flooded is horrid. Here’s how you can help
In July 2007, our house was flooded. Thigh deep water throughout downstairs. It was a nightmare. We lost everything, had to live in a damp and mouldy house for a month (sitting on a bare concrete floor where the sofas used to be) and then had to move out for several months while the whole place was gutted. I had …