I’m back

After a fantastic two weeks of sailing, chilling out and spending time with my husband and children, I’m back. A huge thank you to Sarah and Michelle who helped keep Peekaboo running along as normal. While I was away eating too much souvlaki, lots has been happening. In fact, it’s all be going so well that I feel as though I could …

Feeling stressed? I might have a solution

Maybe it’s the end of the school year and all the frantic end of term activities. Maybe it’s knowing how few working days I have left before the summer holidays begin. Maybe it just the cumulative effects of being half way through a busy year. But like so many other mums at the moment, my stress levels are shooting skyward. …

Third Door featured in The Guardian

Following on the brilliant piece of Third Door coverage on BBC London TV news recently (click the link to see it) , the Peekaboo team was chuffed to bits with this piece that appeared in the Guardian on Saturday. The print piece was a full page – the front page – of the Work supplement and another half page on page 2. It is fabulous. A huge …

Not got a summer holiday booked yet? Go to Spain!

From winning the Football World Cup to clinching the Wimbledon Men’s title, it seems 2010 is Spain’s year. If you haven’t yet booked a holiday for summer, www.totstotravel.co.uk still has a range of family friendly properties available in Spain for you and your family to join in the celebratory atmosphere. Properties with summer availability include: Casa Duquesa – a four bed property in …

Could you do your own PR?

Recently I posted this asking small businesses what PR tools they need in order to do their own PR. The silence was deafening, so I’ve tried to help make it easier to answer the question by creating a survey. Many small companies just can’t afford to hire a PR person or company, so they try to do it themselves. Some manage brilliantly. Others …

Coverage dances and new clients

There is a phenomenon that takes place in PR companies the world over. It’s called the Coverage Dance. It’s when – after hours and hours of hard work – you manage to secure your client a fantastic piece of coverage that is just perfectly on message, going out to the right audience at the right time. The dance itself varies …

Tips on holding a launch event

o you’ve got a new business or product and you want to hold an event to tell the press all about it. Here’s the thing. Events are hard work, cost a lot and getting press along to them is very, very difficult. Journalists are time pressed and short staffed, so getting out of the office is difficult for them. Even …

Staying on top of it

I regularly receive newsletters or tweets or read blog posts about how you must stay on top of your marketing, how you should put time aside each day to do it and how not doing so will spell doom and disaster. And they’re right. Except that I am in the marketing world and even I don’t always have the time to do it. I’m …